Shopping That Feels Human
Updated: November 25, 2025. Published June 22, 2025
By Asong Nkemzi and Sergio Macias-Vazquez
AI-operated stores that understand and respond to shoppers naturally.
These stores combine voice, visual discovery, and emotional intelligence into retail experiences that feel alive. Shoppers can browse with try-fit visualization, search through natural conversation, or talk directly to the store. Everything from merchandising to operations to customer support runs autonomously.
Use Cases
AI-operated stores deliver the experience of an expert retail associate: understanding each customer and guiding them smoothly through their journey.
Customer
Stores handle nuanced requests and suggest products based on the seller's curated aesthetic
For Sellers
Shopie is the platform that makes this all possible. Turning your ideas into AI-operated stores in minutes.
- Curate
Describe what you want to sell. Define your store's identity: your aesthetic, your voice, your vision.
- Publish
Your AI-operated store is built around what you care about. Once published, your store goes live with intelligence built in—it merchandises itself, handles fulfillment, and provides customer support autonomously.
- Earn
Focus on your taste while your store operates itself. No inventory management. No coordination overhead. Just curation.
For Shoppers
Try-Fit Experience
Shoppers upload a full-body image. Your store's products are all styled on them with near-perfect accuracy. They see exactly how items will look before buying,building confidence and reducing returns.
Voice Shopping Support
Natural conversation guides discovery. Shoppers can speak their needs, ask questions, get recommendations. The system detects emotion in tone, spots hesitation, and recognizes when they need help they haven't asked for.
When someone says "I need something warm," the store doesn't just search for coats. It considers context—weather, their style, their budget—and suggests the right winter jacket, then asks smart follow-up questions to refine the match.
Intelligent Merchandising
Every shopper sees a personalized storefront. Products surface based on who's browsing. The store adapts in real-time—showing better options, asking better questions, selling more.
Persistent Memory
Stores retain and recall past conversations, preferences, and context across shopping sessions. The experience improves with every interaction.
Technical Foundation
Shopie combines real-time emotional intelligence with multimodal capabilities to understand both what customers say and how they feel. Try-fit technology uses computer vision and generative models to create accurate product visualizations on customer-provided images.
The system employs dynamic reasoning to identify latent needs customers don't directly express, drawing insights from tone, behavior patterns, and contextual cues. Persistent memory maintains understanding across sessions, enabling continuity that deepens with each interaction.
Experience Our First Store
What's Next
Shopie is currently in private beta. We're working with sellers who want to prove that taste can win.
If you're excited about what becomes possible when selling no longer requires scale, reach out.